For the complete 2008 Case Studies Click Here
Remy Music Lounge Program
The AGS Group facilitated and
spearheaded the marketing collaboration between Remy Martin VSOP and
DEF JAM recording artist Chris “Ludacris” Bridges for the Remy Music
Lounge Program 2008. The four (4) part
series occurred in Atlanta, New York, Los Angeles, and San Francisco.
CytoSport, Inc., producers of Muscle Milk®
The
AGS Group was outsourced as East Coast Sales Support on Crew Drives by
CytoSport Inc. as they rolled out their Direct Store Delivery (DSD) sales strategy for Muscle Milk®. During the crew drives, the goal was to
generate sales and build brand awareness for Muscle Milk® in the DSD
channels. The AGS Group worked with the
Muscle Milk® Executive
Vice Presidents & Regional Vice Presidents in the East Coast Region.
Solvi
Brands LLC, the producers of CRUNK!!! Energy Drink
The AGS Group helped build
Lil Jon’s CRUNK!!! Energy Drink to a top 20 AC Neilson Rated brand. The AGS Group handled the sales and
merchandising for their number one market (GEORGIA). At CRUNK!!! Energy Drink, The AGS Group was
also responsible for rolling out new markets in the South East and
creating/maintaining key influencer marketing relationships across the country.
LudaJuice
XanGo®
The AGS Group serves as an executive project manager and liaison
to Chris “Ludacris” Bridges to help manage and grow the new business venture LudaJuice
XanGo®. The AGS Group
coordinates Ludacris’ schedule as it pertains to LudaJuice XanGo® events and strategy sessions.